Tag Archive | "facebook"

Tags: , , , , ,

Singularity

Posted on 30 December 2009 by nathan

I know I have said this before, but there has to be a single point of consumption for all of these social networks and updates.

A single place that I can go to that aggregates all of the updates and feeds of my friends, news outlets – and it should provide an xml that is consumable by others – for a fee.
I would also like to take this a step further and request iphone and android mobile apps that can consume this xml and provide device specific options for notifications based on user defined groups or individual users. For instance – if a message comes through from mom, I can choose that there be a notification instantly cause it is mom. Or I could choose that I get notifications if there are 5 new posts by mom. Or I could get notifications when there are new posts in the ‘people I love’ category, of which I have added mom as a member.
I would also be able to view all of these in one place – so opening the app I could go to see ‘moms’ updates only by clicking the individual tab and selecting mom (perhaps since I check hers so often or if I choose to do so she could be a favorite so she is easily found) or i could click the tab for the category i made called ‘people i love’ and see all of the updates from the sources in that category.

this app should be intelligent as well, duplicates should be removed (in case there is someone like me who has their twitter tied to their facebook status), pics and videos should be fetched, websites that are refrenced should have a thumbnail, rss should be downloaded for offline reading on mobile devices.

this app should be a single source for all updates, and be accessible and consistent on mobile, web, and desktop.

good ex. of the need and the suggested solution:
http://emptyage.honan.net/mth/2010/02/this-buzz-is-killing-me.html

Comments (0)

Tags: , , , , ,

Social Business intelligence

Posted on 13 September 2009 by nathan

So I have been thinking diligently on how a business can keep up with all the references and reviews of it’s brand online. There are separate tools for popular destinations (twitter google whatev) but finding facebook, yelp, citysearch, etc ratings are a matter of eyeballs on pages. If there was a tool to aggregate all of these consumer conversations in one place, and even more – what if you could respond to any of these social mentions directly from the interface.

This application hit a bit more of a nerve the other evening when a friend’s boss texted at 1 am about a review that was posted on city search.

Creating an interface to manage consumer/client public reviews would leave the business owner in touch with their public facing social reviews but also allow them to manage those reviews in one place at one time. And still have time to sleep.

This will need to interface with all major places that there is a way to interact with a public brand, starting with facebook, twitter, citysearch, yelp, and smaller ny metro services as it will be launching primarily in the ny metro area.

The user should have a site agnostic way of seeing all reviews since the last login. Since this will be an app where a business owner or brand manager will hand out these tasks to someone else to manage – this should have an overview with listed reviews, who handled them and quick links to the posted responses. The interface should list the review or statement, a place for marking if it was pos, neg or neutral, and a method of response inline.
The interface should have a setting manager to allow a brand manager to setup accounts and choose notification options (email, sms, twitter dm)
An owner should be able to set these defaults and assign new users/brand managers to the account or remove individuals.

Revenue model:
This could go with two possibilities:
free/ ad based edition and a fee/ pro user edition offering direct response capabilities.
Or a subscription only model

Comments (0)

Photos from our Flickr stream

See all photos